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Loewe Introduces Amazona 180
Designed by Jack McCollough and Lazaro Hernandez for their debut Spring Summer 2026 runway collection, the Amazona 180 revisits one of LOEWE’s most storied bags through a modern lens. Its name signals both a new beginning and a continuity: marking LOEWE’s 180-year anniversary with a celebration of the House’s foundations, and a renewal of an essential shape in its leather vocabulary for the past five decades.First introduced in 1975, the Amazona emerged at a moment of societal and cultural shift in Spain. Designed for a new generation of women entering the workplace, it abandoned rigid, ornamental structures in favour of a softer, more agile shape attuned to daily life.Originally crafted in gold suede with brown leather piping and embossed with Vicente Vela’s newly created…
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2/27/26
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