Campagne - 2026-07-24
Miu Miu Fall/Winter 2026 Campaign
A quiet power. A charged stillness. The confidence to be direct and to shine within a crepuscular universe.For the Miu Miu Fall-Winter 2026 still and moving image campaign, Hailey Bieber and Xiao Wen Ju are captured by Zoe Ghertner against a suspended, nocturnal landscape, their presence in sharp focus as they emerge from a flickering, industrial backdrop, enveloped myriad, abstracted tones of blue. Here femininity is presented as fluid and self-authored, shifting between vulnerability and control, innocence and awareness, intimacy and detachment. Such contrasts are instinctive, immediate, intentional - these tensions are not oppositions but coexistences. Clothing operates both as armor and expression, at once a…
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