Maison Kitsuné Launches First Collaboration With Barbour

Maison Kitsuné presents their debut collaboration with iconic heritage brand Barbour: a collection which reflects Barbour’s renowned classicism through Maison Kitsuné’s modern lens. British tradition meets the irreverent idiosyncrasies of Maison Kitsuné’s French-Japanese perspective in a new take on Barbour classics. 

A campaign that presents a series of humorous events and fashion, portraying a light-hearted take of this season's new collaboration with a "No Stress" concept: A series of unfortunate mishaps. In an unexpected encounter, the maison’s iconic Fox appears embroidered across quilted and waxed cotton jackets, while legacy silhouettes are reimagined through audacious colour blocking. 

Reversible jackets and totes offer the best of both worlds, while a bucket hat is at once distinctly utilitarian and yet rooted in the contemporary culture of streetwear. Barbour’s renowned functionality is imbued with fresh energy, and Maison Kitsuné’s playful approach to design finds a new format: this is a collection of elevated, effortless essentials, designed to be life-proof, whether worn in the country